The Amsterdam creative scene moves fast. Full-service one day, hyper-specialist the next. Blink, and there’s a new agency tackling brand challenges you didn’t even know existed. Keeping up isn’t easy when the industry reinvents itself with every pitch deck. ADNIGHT cuts through the noise. In one night, you’ll meet the makers, explore the work, and get a feel for who’s really pushing things forward.
The ADNIGHT program is as unpredictable and eclectic as the agencies behind it. Each one has total freedom to show off their work, their culture, or their karaoke skills. From portfolio deep dives to live demos, workshops, and the occasional rooftop rave, anything goes. What will this year bring? We’ll all find out when the full program drops in September.
Past editions featured keynotes from industry veterans and creative hotshots like Harry Roman (CSO of Droga5), TBWA chairman Jean-Marie Dru, Dutch film director Martin Koolhoven, and even networking dinners hosted by Vjeze Fur.
You will see everything from brand-building masterclasses and rapid-fire portfolio reviews to live shoots, VR experiences, and late-night panel talks. Guests have stepped into strategy war rooms, joined impromptu creative challenges, and even danced through agency hallways with DJs spinning in the studio. Every year brings a new mix of inspiration, unexpected moments, and insider access you won’t get anywhere else.