Ward Cuiper

Previously, he worked at KesselsKramer, Dawn and VICE, developing strategy for brands including adidas, Bever and Triodos, as well as cultural organisations such as De Warme Winkel.

Ward speaks and writes about brands, advertising and strategy with an optimistic, honest and occasionally critical perspective. Through his LinkedIn series Ouderwets goede reclame van nu, he highlights contemporary work that proves distinctive, unconventional advertising is still very much alive.