

Mateus believes real creativity starts where culture is raw, grassroots, and unpolished.
The places where new codes and aesthetics form long before brands catch on. That street-level energy, shaped by global perspectives and local nuance, is where the most meaningful ideas live, not behind a fucking desk or in a shitty PowerPoint slide.
As a RA*W board member and Strategist at TBWA\NEBOKO he brings this type of thinking to disrupt boring meeting rooms and useless brainstorm sessions.
