ProgramTickets
Mariëlle Rooswinkel
/ Managing Director Marketing & Communication - ALDI
With more than twenty years of experience in marketing, retail and brand development, Mariëlle knows that strong brands start with strong people.
You can devise strategies and create campaigns, but ultimately, people make the difference. Mariëlle connects brand strategy with leadership, culture and creativity. She builds teams where trust, ownership and collaboration are part of everyday practice, rather than just words.
For Mariëlle, marketing impact starts inside an organisation before it can be felt outside it. Her vision for marketing earned her a place in the top five of Adformatie’s 2026 CMO of the Year competition.
