Making the most out of ADNIGHT can be a fun challenge, but don’t worry, we’ve got a route lined up for you to get the most out of your night. Of course, this is just a suggestion – feel free to mix it up and add a few agencies of your own. Amsterdam is best traveled by bike, so grab one and let’s hit the streets! This route will give you a taste of the city’s top agencies, their vibes, and their creative programs, with plenty of time to chat, learn, and grab a drink before finishing at the afterparty
Code d'azur - Oostelijke Handelskade 751
Located near Java-eiland with a lovely spot on the water, cCode d'azur combines creativity with digital innovation. They’re known for creating immersive brand experiences across digital platforms, blending tech and creativity seamlessly. This ADNIGHT, expect them to showcase some of their latest boundary-pushing work and give you an inside look into their process. A must-see for anyone into cutting-edge digital experiences.
From here, it's a quick cycle down the Sarphatistraat for your next stop at Capital C.
Capital C & Adformatie - Weesperplein 4B
Right in the creative hub of Capital C, Adformatie and Capital C have joined forces for ADNIGHT, hosting a range of talks and sessions. Adformatie is the go-to trade magazine for the Dutch marketing scene, and their insights are always on point. Join them for a mix of drinks and seminars, following their ‘Day of Audio’ event earlier in the day. You’ll leave with fresh ideas and perhaps a few new contacts.
With your bike in hand it is not too far from Weesperplein where you will find the next stop.
LePub - Sarphatistraat 8-12
Le Pub in Amsterdam builds brands that earn their place in culture by transforming how they connect and create unique value for consumers through deep cultural insight, creativity, design, and technology. With a bit of luck you can have a peek in their LeGarage: the agency’s creative invention division, where tech-based innovations come to life. From hardware prototyping to gaming and cutting-edge tech, LeGarage brings fresh, outside-the-box solutions that go beyond traditional advertising. You'll have the chance to see how LePub use these inventive approaches to drive cultural impact and create memorable, engaging brand experiences.
Hop on your bike and follow the Amstel up towards 9 Straatjes to make your way to Yellowgrape.
Yellowgrape - Herengracht 231
Situated in the vibrant city center, Yellowgrape is a powerhouse in data-driven e-commerce. They’re known for helping brands grow with a mix of creative marketing and tech-driven strategies. Their ADNIGHT program, “Into the Grapes,” promises a peek into how they mix data and creativity for success. If you want to dive into digital marketing strategies, this is the stop for you.
On to the next canal, for the next agency!
Trojan Monkeys - Keizersgracht 261
This exciting new agency wants to be the main staple for AI powered earned media. In an era where AI-generated content blurs the lines between real and artificial, brands need to do more to make an impact. At Trojan Monkeys, they believe in looking beyond traditional paid media to move audiences. Their content isn’t just about filling a space; it's designed to soar. This might be the very first time for most of us to take a peek in their kitchen!
Next, it's a short ride to the next agency – Framer.
Framer - Rozengracht 207
Located on the lively Rozengracht, Framer has built its reputation as a key player in web and interface design. Known for their design prototyping tools, they’ve transformed the way creative teams work. If you’re interested in how design meets functionality, swing by Framer to see their sleek tools in action.
Two streets down on Bloemgracht, you will find your next stopt M&C Saatchi.
M&C Saatchi Sports & Entertainment - Bloemgracht 135B
Nestled in the lovely and peaceful Bloemgracht is a vibrant creative powerhouse: M&C Saatchi S&E is all about connecting brands to what people love – sports, entertainment, and culture. As one of the most awarded agencies in their space, they’re known for 360-degree campaigns that bring passion to life. Their ADNIGHT program, “Creativity in Passions,” promises insights into their creative processes and campaigns that engage fans on a whole new level.
Next, take a ride straight through the Jordaan to find your next stop on Westerstraat.
72andSunny Amsterdam
Located in their iconic office on Westerstraat, 72andSunny is known for their bold, global campaigns. They work with top brands to create culturally relevant and fearless content. Their ADNIGHT sessions typically focus on their creative strategies and how they keep pushing the envelope. Expect to be inspired by their team’s fearless approach to branding and advertising.
Afterparty – The Other Side, Houthavens
End your night with a quick ride to Houthavens, to The Other Side for the official ADNIGHT afterparty. The perfect spot to celebrate a night of creative exploration, meet some fellow agency-goers, and maybe even dance a bit.