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Lemon Scented Tea

Korte Prinsengracht 26 1013 GS Amsterdam http://www.lemonscentedtea.com/

Lemon Scented Tea is an independent creative agency situated at the heart of Amsterdam. We reinvented the power of ancient old story techniques to create exciting brand stories, campaigns and content.

With 17 Lemons we work for established brands like Nuon, Travelbird, Royal Canin and Twente Marketing. We help them to find their brand story by discovering their conflict - because every good story has one - and create fully integrated on- and offline campaigns. But we also love to work for small and cool start-ups like Plastic Whale and WasteBoards, and use our creativity directly for good.

Programme

6:00 - 11:00 Love Adversaries

For the third year in a row, Lemon Scented Tea is happy to invite you to our special evening during ADNIGHT. We offer stories, this time about… adversaries. Brands need an opponent, or as we like to say, an adversary. This adversary creates a conflict, which leads to an engaging story: No conflict, no story.

7:30 - 7:45 Talk: Why brands need adversaries
8:30 - 8:45 Talk: Why brands need adversaries
9:45 - 10:00 Talk: Why brands need adversaries
7:00 - 7:30 Festimi Soundsystem - All the time – Beer, wine & cocktails!

All Night Long.