Greenhouse is a brand & performance agency with over 500 experts in data, media, creative and tech. We love to work with brands that appreciate the skills, drive and vision we bring to the table. By investing in talent and good ideas since 2006, Greenhouse has evolved into the innovative, creative and entrepreneurial agency our clients ask for. Greenhouse, a WPP agency.
Make sure to exchange your tickets for wristbands at the WPP Campus to get access to all participating agencies and the official afterparty at Paradiso.
In this session, we will go through all the latest developments in the field of Augmented Reality (AR). The technology has evolved over the last couple of years, and more than half of the top 200 companies is currently working or experimenting with AR.
In the second part of this session, you will get creative yourself. Together with our AR-specialists we will create concepts where AR can really add value, so bring your bag of inspiration to this session!
The current adoption rate of smart speakers (e.g. Google Home, Amazon Echo) is higher than the adoption of smartphones. And in the Netherlands, this adoption rate is the highest worldwide!
This also means things will change in the way we are going to interact with brands. In this session, we will do a deep dive and show the possibilities of conversational together with you.